Spire Investment Partners
uses ECM to recruit new advisors
“If financial advisors aren’t talking
to people, they’re not making money,” says Paul Murphy, National Sales
Director at Spire Investment Partners, LLC. Murphy’s problem was that
his top earners were spending too much time staying on top of the
paperwork that comes with handling over $1 billion in client assets,
which he expects to at least double this year. “It’s the regulators.
It’s the auditors. The paper starts to pile up from the first client
meeting and all the way through the process,” he says.
For
Murphy, his previous experience integrating two large broker-dealers
had shown how the right technology ultimately leads to success. “If you
want to succeed in this business, you’ve got to get great technology,”
he says. “Using technology not only defensively, but offensively, is
very near and dear to my heart.”
Murphy and Phillip Fournier, Spire’s Chief Operating Officer, went on the offensive and decided to invest in a
enterprise content management system. They chose
ECM
not just to manage paper, but also as a tool to cut costs and increase
services—which would eventually help recruit both clients and advisors.
Murphy
says that, at first, just the idea of a new system and way of doing
things intimidated the firm’s advisors. “How many people have said
‘paperless’ in front of advisors and had them say, ‘You’ve got to be
kidding me’? That’s where we started,” he admits.
But, once apprehensive advisors, and more importantly, their sales and service assistants, began using enterprise content management and saw how easy and efficient it was, implementation and initial roll-out went smoothly.
National Sales Director Paul Murphy
Murphy
credits the training his staff received from the firm’s Laserfiche
reseller, One Source/ADI, for easing the implementation process. “I
can’t say enough good things about the training. The results are
great.” In the 18 months since the firm implemented ECM, Spire has
scanned documents from approximately 80% of their offices – with nearly
all of their advisors and staff using the system regularly.
“The
goal,” says Murphy, “is to apply technology to make work easier.
Efficient process flow obviously increases efficiency. If everyone is
more efficient, they’re happier. If they’re happier, they’re more
productive. If they’re more productive, you’re more profitable.”
With
document management, Murphy immediately noticed that Service Assistants
and back office personnel were able to respond to client inquiries much
more efficiently. ECM is the way to make them more productive,” says
Murphy. “We’re very happy that our staff is better able to process
workflow and therefore better able to support our Consultants.”
This blog is for information purpose only, and
should not be treated a professional advise or price protection guarantee. This
blog is mainly used to help our customers blog their information to the readers
who may find articles listed on this blog interesting, Intact Info Solutions
may also use this blog for commercial purpose or for higher search engine ranking via SEO-search engine optimization
or website
optimization - web 2.0 search technology. It is advised
that readers seek professional consultation in the field of interest for more
information.